AI Search Is Here: Getting Found in ChatGPT and Google AI Overviews

A growing share of "who should I hire" questions never touch a classic search results page. Customers ask ChatGPT, Gemini or Google's AI Overviews — and get a short list of two or three businesses. Either you are on that list or you do not exist.

How AI decides who to recommend

AI answers are assembled from sources the models trust: your website's structured content, your Google Business Profile, review platforms, local directories and press mentions. Consistency across all of them — same name, services, cities and phone — is what makes a business quotable.

The GEO checklist for 2026

Answer-shaped content. Pages that directly answer "how much does X cost", "how long does X take", "who is the best X in [city]" get cited by AI engines.
Schema markup everywhere. Structured data for your organization, services, FAQs and reviews is how machines read your site.
A thick review profile. AI heavily weights review volume, rating and recency when recommending local businesses.
Entity consistency. Your Google Business Profile, website and directories must agree on every fact.

Good news: classic SEO and GEO are 80% the same work. A technically clean, well-structured, review-rich presence wins both the rankings and the AI answers.

Start now, compound later

AI search share grows every quarter. Businesses building their citation and content base today will own the recommendations in their market for years. Our SEO service now includes GEO as standard.

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